by Jason Stewart | Jul 21, 2026 | Uncategorized
Most brand style guides are written like marketing brochures. They talk about mission, vision, audience personas, and brand voice. That’s fine for the marketing team, but it does very little for the one asset that gets abused the most: the logo. At Same Days...
by Jason Stewart | Jul 14, 2026 | Uncategorized
Logo Design Ideation Techniques: 8 Proven Methods to Crush Creative Block Every designer hits the wall. You’ve read the brief three times, your sketchbook is full of half-drawn circles, and the deadline is creeping closer. Generic advice like “take a...
by Jason Stewart | Jul 8, 2026 | Uncategorized
Monochrome Logo Design Inspiration: Why One Color Beats a Full Palette When a logo strips itself down to a single color, something powerful happens: the form does all the talking. No gradients to memorize, no color combinations to reproduce, no print limitations to...
by Jason Stewart | Jul 2, 2026 | Uncategorized
Your logo is the first thing people see, but if it fails logo color accessibility standards, a huge slice of your audience will miss it entirely. Around 300 million people worldwide live with color vision deficiency, and millions more navigate low vision or contrast...
by Jason Stewart | Jun 25, 2026 | Uncategorized
If you’re a new freelance logo designer, the hardest question isn’t “can I design a great logo?”. It’s “how much should I actually charge for it?”. Quote too low and you burn out fast. Quote too high without the portfolio to...
by Jason Stewart | Jun 19, 2026 | Uncategorized
A logo redesign should be a strategic upgrade, not a gamble with your brand’s reputation. Yet every year, well-known companies invest millions into rebrands that confuse customers, dilute recognition, and erase decades of accumulated equity. The difference...