by Jason Stewart | Sep 13, 2026 | Uncategorized
Ask ten designers how many logo concepts to present to a client and you will get answers ranging from one to twenty. The honest answer is that the number is not a style preference, it is a business decision. It changes how long your project runs, how many revision...
by Jason Stewart | Sep 7, 2026 | Uncategorized
Tech Company Logo Evolution: How Apple, Google, Microsoft & IBM Redesigned History A logo is never just a mark. It’s a compressed story of ambition, culture, and strategy. When we look at the tech company logo evolution of giants like Apple, Google,...
by Jason Stewart | Sep 1, 2026 | Uncategorized
AI logo generators have exploded in popularity. For less than the price of a coffee subscription, tools like Looka, Wix Logo Maker, Canva, and Brandmark promise you a professional brand identity in minutes. But before you hit “download” and slap that logo...
by Jason Stewart | Aug 27, 2026 | Uncategorized
Every designer has been there. You deliver a logo concept you’re genuinely proud of, and the reply lands in your inbox: “Can you make it pop more?” or worse, “My wife doesn’t love it. Can we start over?” Knowing how to handle client...
by Jason Stewart | Aug 21, 2026 | Uncategorized
Every logo tells a story, but the most memorable ones tell a cultural story. When a brand embeds regional heritage, folklore, or visual language into its mark, it stops being just a shape and becomes a bridge between identity and audience. In this post, we analyze how...